Purpol Marketing have continued the successful international marketing of a jewellers in a popular tourist resort in Rhodes, Greece.
Following successful marketing stratgey meetings since 2014 and ongoing advice, September 2016 saw the recommendation to design and develop promotional bags to promote the business.
Well-respected Jewellery retailer, Jewels & Jewels in Pefkos, Rhodes; has many major brand franchises and a loyal customer base. The promotional bags were targeted for delivery in order to benefit from the premium end of the tourist visiting timetable in September 2016. By building on the existing strategy development, Purpol arranged for the selection, design and delivery of jewel coloured branded promotional bags to further market the business.
Purpol Marketing recommended to Jewels & Jewels owner, Agapitos Panagos that branded bags are particularly valuable as promotional gifts, as shops now charge to buy disposable plastic bags at it will lead to long term brand recognition as well as a memory of a valued purchase associated with the Jewels & Jewels brand.
Agapitos Panagos commented “It was fantastic to work with Denise again on the continued development of our marketing strategy. She is able to bring huge insight as to what is successful in international markets and transfer her knowledge to us.
Facebook has gone mad with people commenting that they want a bag – we will need to reorder very soon!”
For more information about Purpol Marketing visit www.purpolmarketing.co.uk.
For more information on Jewels & Jewels, Pefkos visit www.jewelsandjewelspefkos.moonfruit.com