Purpol Marketing are thrilled to be announced as of the 100 firms to be championed in the run up to Small Business Saturday.
Now in its fifth year in the UK, Small Business Saturday will promote one business per day on social media, in the run-up to its annual event on 2 December, 2017. Small Business Saturday is a nationwide campaign designed to celebrate the success of the UK’s five million small businesses, publicising one business a day for 100 days in the lead up to Small Business Saturday on December 2nd.
Purpol Marketing are in position number 1 – being featured at the very start of the campaign with their feature day being Friday 25th August.
As Purpol act as an external marketing department, offering consultancy on marketing strategy, lead generation and bid management to start ups and SMEs, they are especially thrilled to be featured in the #SmallBiz100. Purpol have been known to do their bit in getting people to think small, spreading the Small Business Saturday message. Part of Purpol’s strategic focus is on educating SMEs, raising awareness of how small businesses can win government contracts, guiding them through major tender and the bid management process. With their specialist knowledge they offer advanced bid management workshops and online marketing courses to share proven successful techniques.
With small and medium sized business accounting for over 99% of all private sector business in the UK, Small Business Saturday is helping to promote the concept of shopping locally as vital to the growth of the UK economy. This campaign is designed to have a lasting impact, in which people will be encouraged to spend and support small businesses all year round, more readily thinking to shop locally within their community. The day is set to be a success, with hopes to exceed last years £717 million that customers spent with small businesses on Small Business Saturday.
Michelle Ovens, director of Small Business Saturday, says: “[The campaign] has really captured the hearts of communities and it gains in traction year on year. This is not just because it’s a nice message, but because everyone gains from it: small businesses are getting new customers and revenues, customers are meeting new businesses that offer great service, great value and [are run by] local people who know your name when you walk through the door. It is not altruism – communities and the economy benefit when small businesses are better supported.
Proud of its Wiltshire roots, Purpol champion this cause, giving up time to deliver workshops and speaking engagements to numerous small business networking events and organisations.
Founder and Managing Director of award winning Purpol Marketing, Denise O’Leary, said “I think Small Business Saturday is a great way for us small businesses to showcase the wonderful work all small businesses and entrepreneurs do. This is a chance for our vision and skills to be recognised. At Purpol, we strongly believe working together in partnership with other small businesses gives greater strength to a business through shared resource of knowledge, greater reach and brand awareness.”
Purpol Marketing are the first business to kick off the campaign on the 25th August. They will have special promotions to mark their day, so keep your eyes peeled on their Twitter handle (@PurpolMarketing) to celebrate with them and make the most of their discounts and offers.